Sr. Principal User Experience

Samsclub.com | Global eCommerce, WalmartLabs
Apr 2015 – Present

Leading innovations, from a UX perspective. Accessibility ambassador. Design the global shopping experience of the future, leading the Digital Club of the Future UX – for experiences that stem from the physical club at the digital touch points such as the Endless Aisle kiosk and the Club Pickup kiosk. Designing and innovating experiences for retail related applications, starting from searching and browsing to checking out and checking in to the club, as part of a large redesign and re-platforming initiative. Work with experts in content strategy, interaction design, visual design, user research, behavioral science and development. Represent the UX when the features are brought to the leadership teams to give them insight into the product and to get further feedback and approvals. Mentor and work with junior to senior level interaction design architects to help them grow and design superior user experiences. Review the design work coming from the overall team, to keep the systems and patterns consistent, usable and simple.

Design Manager | Design Lead

PayPal an eBay company
Jul 2010 – Apr 2015

Lead the PayPal Marketplaces designs for all things related to checkout for guests and members. Redesigned checkout experiences for existing integrations with eBay.com on both desktop and mobile platforms – in order to make them responsive and adaptive. Designed for all contingency use cases as identified working in conjunction with product counterparts. Accustomed to fast-paced environments and managing multiple projects with independent delivery schedules. Managed and mentored team of designers, worked with them for working out their schedules, reviewing the designs, guiding them on how to achieve their individual goals. As a manager, have been involved in capacity planning, resourcing areas based on organizational priorities, tracking schedules, team building exercises, providing timely feedback on performance/work, facilitating individual growth. Managed the Onsite User Experience and Design Leads. This team helps support and coordinate design projects with geographically dispersed design contributors. (Design members include – Visual Designers, User Interface Designers and Prototypers.) Worked and collaborated with the Managers for cross-functional groups. Met regularly with other Design Managers, supporting areas such as; UI Design, Visual Design, User Research, Content/Web Writers and UED PMO; in order to keep up to date with new developments in their teams and convey the progress across to the extended teams. Worked with team members for their professional growth within the organization.

User Experience and Design Lead

PayPal an eBay company
Jan 2007 – Jun 2010

Managed and coordinated design projects with offshore teams – Visual Designers, User Interface Designers and Prototypers. Provided design direction in order to meet product requirements. Worked directly with Product Managers and Technical Product Managers to get project requirements. Managed multiple projects at a time, making sure cross-functional teams are synchronized with the progress of the project. The role required research and discussion with teams geographically dispersed.

UI Designer/Media Strategist

PodCampWest 2006
Jun 2006 – Nov 2006

Created/designed the official website for the event, designed the UI in wiki format for registrants. Writing and designing promotional material for online promotion of the event, creating banner ads for supporting/sponsoring sites, widgets for supporting bloggers and blog sites. Designing a marketing campaign in order to reach the relevant micro-niche of interested persons related to the field of a newly evolving field of podcasting.

User Interface Designer

Jan 2002 – Dec 2006

Working with various clients to obtain their content in order to ascertain the best design and presentation needs for them. Defined look-and-feel of the web interfaces by designing logos, icons, and marketing graphics. Interfacing with marketing, business development and engineering teams. Creating visual design consistency, designing and maintaining visual structure.

Web Interface Designer

TrustedData (currently known as drobo)
May 2005 – Aug 2005

Designed and developed the web interface for the startup company.

Training Analyst

Exodus Communications Inc.
2000 – 2001

Designed the intranet training site, and publishing training materials online for trainee access. Managed documentation for online training tools that were designed.

Training Assistant

New Technology Group
1998 – 2000

Gave technical guidance to professionals earning training on networking and internetworking technologies. Developed testing material for end of course assessment, as well as for providing online training, available to students on the internal lab network.

Professional Education

Stanford Certified Project Manager (SCPM) certified since 2008, Stanford University

Professional Diploma in Software Technology and Systems Management

Certified in Technical Writing from Santa Clara University

Microsoft Certified Systems Engineer

A-Levels/GCSE Birmingham, England

US Patent

US 20140344727 A1

(Sole inventor) Systems and methods for responsive web page delivery based on network bandwidth

A system comprising a computer-readable storage medium storing at least one program, and a computer-implemented method for responsive web page delivery based on network bandwidth. Upon initiation of a network communication session, a bandwidth of a network connection of the client device involved in the network communication session is determined. At least one initial display element to provide as part of a webpage for display on the client device is selected based on the bandwidth of the network connection. Instructions are then provided to the client device which cause the client device to display the at least one display element. In some embodiments, an updated bandwidth is subsequently determined and updated display elements are selected based on the updated bandwidth.